The winners of the AdNews Agency of the Year Award 2025 have been announced.
The awards recorded a double-digit increase in entries for a consecutive year, with several highly contested categories across agencies and campaigns.
The winners, judged by senior marketers and CMOs from across Australia, were revealed at a long lunch February 19, 2026, at Doltone House, Sydney.
Employer of the Year (Headcount under 75)
Winner: Equality Media + Marketing
Finalists: Avenue C; The Media Store; WiredCo.
Small Agency of the Year (Headcount under 25)
Winner: Poem
Finalists: Equality Media + Marketing; Rumble Strategic Creative; Aruga; Supermassive.
