South yarra House
Partnering and truly collaborating with our clients is what we do best. Wattletree Property entrusted us to leverage our holistic view of property marketing to work extensively on their refined development, South Yarra House. Our media campaign was primed for success before launch, with thorough strategic planning detailing each element of the customer journey, we spearheaded the full rollout of the project brand.
Services: Strategy, Media Planning and Buying, Website Development, Ad Asset Creation, eDM Workflow
OUTCOME
The campaign yielded outstanding outcomes, achieving a 60% sales rate within 12 months and notably, a 40% lower cost per lead compared to industry standards. By optimising lead generation on media platforms and digital channels, the sales team were able to focus on nurturing quality leads, resulting South Yarra House exceeding its sales targets.
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Equality acknowledges the Wurundjeri people of the Kulin nation, the traditional custodians of this land, and pay our respect to the Wurundjeri Elders, past and present.
